Eugene McGuinness has unveiled the accompanying video for new single "The Crueler Kind", which will be released on Domino Records on 15th September.
Eugene will also be playing a string of shows in the UK, starting off in his old stomping ground of Liverpool before finishing at London's 100 Club on 22nd October.
The single is taken from his recent album, "Chroma", which was released in July. The video, directed by Nathan David Smith and filmed in Bermondsey, London follows Eugene trying to make a video, only to be outshone by his dancing co-stars and left a little worse for wear.
17th October – Shipping Forecast, Liverpool
19th October – Sneaky Pete's, Edinburgh